Two Paths. One Purpose.

Your Profitable 12-Month Vision Starts Here.

Whether you want a high-level clarity snapshot or a full 12-month business plan customized to your vision, BALM GLOBAL gives you the strategy, structure, and direction you need to shift from uncertainty to aligned action.

  • A crystal clear 12-month business blueprint tailored to your vision

  • Aligned revenue streams that match your gifts, not just trends

  • A simple marketing & visibility plan that feels doable and consistent

  • Operations & systems that support you instead of draining you

  • The confidence to say: “I know exactly what I’m building and how I’ll get there.”

Young woman smiling in front of a chalkboard

WHO THIS IS FOR

Path to Profit was built for purpose-driven entrepreneurs who:

  • Are tired of guessing and want a real roadmap

  • Need clarity on what’s working and what’s not

  • Are ready for profit-aligned action, not noise

  • Wan to built with intention

  • Desire strategy that matches their gifts, not hustle culture

  • Want alignment, confidence, and direction

Both options meet you where you are — whether you're exploring or you’re ready for elevation.

WHY THESE BLUEPRINTS WORK

Because they are

  • Personalized — Not generic templates

  • Purpose-aligned — Built on your calling and capacity

  • Strategic — Not random tactics

  • Clear — You’ll know exactly what to do and when

  • Actionable — Designed for implementation

  • Faith-led — Strategy rooted in purpose, not pressure

Whether you want clarity, a roadmap, or premium support — you will walk away with confidence.

green plant in clear glass vase

HOW THE ENTIRE SYSTEM WORKS

No matter which option you choose, your journey begins the same way:

✔ Step 1 — Make Your Selection

Choose Summary, Full, or Full + 1:1.

✔ Step 2 — Complete the Path to Profit Questionnaire

This ensures your blueprint is aligned to your goals.

✔ Step 3 — Receive Your Blueprint via Email

Summary: 1–3 Days

Full Blueprint: 3–5 Days

Full + 1:1: Blueprint + Scheduled Strategy Session within 30 days.

green plant in clear glass vase

MEET THE FOUNDER & CEO

Welcome

Nicky Cuesta, Founder of BALM GLOBAL and Ladies of Leadership, is known for helping entrepreneurs gain clarity, build aligned strategies, and step confidently into their purpose. Her Path to Profit Framework has transformed ideas into income-producing businesses across communities, industries, and stages of entrepreneurship.

Trusted Business Strategist & Multi-Brand Founder

Proven Track Record of Transforming Ideas Into Income

Recognized Leader in Mindset, Purpose & Business Growth

THE PATHS that will shift your next Big move

Choose Your Path

Choose the path that aligns with your next season.

Whether you want clarity, structure, or hands-on guidance. Your Path to Profit begins today.

PATH TO PROFIT SUMMARY

For entrepreneurs who want a quick clarity snapshot.

$97

You’ll Receive:

  • High-level overview of your 7 foundational components

  • Identification of strengths, gaps, and opportunities

  • Quick assessment of your business model

  • Overview of your marketing & messaging alignment

  • Snapshot of your operational flow

  • Initial revenue outlook & recommendations

  • A simple roadmap of your immediate next step

Full 12-Month Path to Profit Blueprint

For entrepreneurs ready for a complete, personalized plan.

$497

You’ll Receive:

A Complete 12-Month Blueprint covering:

  • Executive Summary – Your business vision translated into a plan

  • Market Analysis – Who you serve + how you stand out

  • Value Proposition & Positioning – Messaging that converts

  • Business Model & Revenue Streams – Offers, pricing, & strategy

  • Marketing & Sales Strategy – Visibility, content, launches

  • Operational Plan & Processes – Systems that support you

  • Financial Projections & Budgeting – Real numbers, real plan

    BONUS

  • Monthly & quarterly priority map & checklist.

Full 12-Month PATH TO PROFIT BLUEPRINT + 1:1 STRATEGY SESSION

For entrepreneurs who want the plan and hands-on guidance to implement it.

$797

You’ll Receive:

  • Everything in the Full 12-Month Path to Profit Blueprint, plus:

  • PRIVATE 1:1 STRATEGY SESSION

  • BONUSES

    • Call recording

    • 90-Day Profit Action Checklist

    • Q&A support during your session

Your Blueprint Is Only as Strong as the System Behind It

Add BALM GLOBAL CRM to Carry Out Your Blueprint

Your Path to Profit Blueprint gives you clarity, direction, and a 12-month roadmap—

but executing that roadmap requires structure, automation, and systems that work while you work… and while you rest.

This is where the BALM GLOBAL CRM Powered by GHL becomes your competitive advantage.

CRM ACCESS

$77/mo

WHAT YOU GET:

  • Full BALM GLOBAL CRM Subaccount

  • Funnels & landing pages

  • Booking calendars

  • Pipelines & sales tracking

  • Forms & surveys

  • Email/SMS marketing tools

  • Automations & workflows

  • Client management dashboard

    Training & Support

  • The full GHL How-To Playlist

  • Monthly 60-minute Strategy + Q&A Call

  • Email support

  • Access to purchase DIWY/DIFY hours at rate

    Setup & Activation

  • One-time system configuration

  • CRM customization (initial structure)

  • Account activation

  • Access delivered within onboarding window

CRM + Monthly Support

$375/mo

WHAT YOU GET:

  • YOU GET EVERYTHING IN CRM ACCESS, PLUS: Monthly 5-Hour DIWY/DIFY Support Use your hours for:

  • Funnels built for you

  • Workflow & automation creation

  • Email/SMS sequence setup

  • Launch support

  • CRM cleanup & restructuring

  • Appointment + pipeline automation

  • “Do It With You” tech sessions

  • “Done For You” project execution

    Premium Support Benefits

  • Priority scheduling

  • Faster turnarounds

  • Monthly system reviews

  • Personalized tech support

  • Project-based assistance

Monthly Support

$250

YOU GET:

  • 5 Hours of DIWY/DIFY CRM Support

    Hours can be used for:

  • Funnel building

  • Automation workflows

  • Email/SMS campaign setup

  • CRM organization

  • Launch/offer setup

  • Lead tracking system setup

  • Forms & surveys build-out

    Perfect For:

  • Entrepreneurs needing one-time setup

  • Fixing broken systems

  • Preparing for a launch

  • Getting support without committing to a subscription

    Support Details

  • Hours expire in 90 days

  • Flexible scheduling

  • Use as needed

  • No setup fee required

FAQs

Clarity, Expectations, and Next Steps Explained

Do I need an existing business?

No. All options support new entrepreneurs and established businesses.

Are both options personalized?

Our team includes specialists across various industries, combining industry-specific expertise with business management insights to offer customized solutions.

What makes BALM GLOBAL different from other business management consultants?

Our approach is holistic and personalized, focusing on both immediate profitability and long-term sustainability.

Can I upgrade later?

Yes. Summary Blueprint users can upgrade, and their $97 is credited.

How fast is delivery?

Summary: 1–3 days

Full Blueprint: 3–5 days

Full + 1:1: 3–5 days + a scheduled session within 30 days from receiving your blueprint

Is the 1:1 worth it?

If you want guidance, strategy, clarity, and accountability — absolutely. We dive deep.